Initiated By
FINRA
Allegations
FINRA RULE 2010, NASD RULES 2110, 3010: PIZZUTI DISSEMINATED SECURITIES-RELATED COMMUNICATIONS TO THE PUBLIC THAT CONTAINED MATERIAL OMISSIONS AND/OR MATERIALLY MISLEADING INFORMATION. PIZZUTI MADE THESE COMMUNICATIONS THROUGH WEBSITES HE CONTROLLED. THROUGH THE WEBSITES, PIZZUTI MARKETED A SUBSCRIPTION-BASED "STOCK ANALYZER" THAT USED "COMPUTATIONAL ALGORITHMS" TO IDENTIFY STOCKS WITH THE "HIGHEST ALPHA AND STRONGEST PERFORMANCE." HOWEVER, PIZZUTI FAILED TO PROVIDE A SOUND BASIS FOR POTENTIAL INVESTORS TO EVALUATE HIS PRODUCT, AND FAILED TO PRESENT A BALANCED STATEMENT OF ITS BENEFITS AND RISKS. PIZZUTI'S STATEMENTS WERE EXAGGERATED AND MISLEADING BECAUSE THEY FALSELY IMPLIED THAT INVESTORS WHO DID NOT PURCHASE HIS SYSTEM WERE TAKEN ADVANTAGE OF BY PROFESSIONAL INVESTORS, AND THAT INVESTORS WHO DID PURCHASE THE SYSTEM WOULD HAVE THE SAME ACCESS TO THE MARKET AS PROFESSIONAL INVESTORS. PIZZUTI ALSO IMPLIED THAT INVESTORS WHO PURCHASED HIS PRODUCT WOULD HAVE ACCESS TO NON-PUBLIC INFORMATION. PIZZUTI FAILED TO DEFINE TERMINOLOGY ABOUT THE PRODUCT HE WAS SELLING AND MEMBERS OF THE PUBLIC COULD NOT EASILY DETERMINE WHAT PRODUCT PIZZUTI WAS SELLING OR WHAT SERVICES THE SYSTEM PROVIDED. PIZZUTI CLAIMED THAT HIS STOCK PORTFOLIOS POSSESSED THE "BEST QUANTITATIVE AND TECHNICAL RANKS IN THE MARKET," HOWEVER, THE WEBSITE CONTAINED NO INFORMATION THAT WOULD ALLOW AN INVESTOR TO EVALUATE WHETHER THIS STATEMENT WAS ACCURATE. THE WEBSITES FAILED TO PROVIDE AN EXPLANATION OF ANY RISKS ASSOCIATED WITH PURCHASING AND USING THE SYSTEM OR ANY OF THE PORTFOLIOS WITHIN THE SYSTEM, AND CONTAINED ONLY A GENERAL DISCLAIMER, WHICH FAILED TO ADDRESS ANY SPECIFIC RISKS PRESENTED BY THE PRODUCTS SOLD THROUGH THE WEBSITE. THE HOMEPAGE CONTAINED FOUR TABS LABELED, "HOME," "ANALYZE," "INVEST," AND "PROTECT." THE HOME AND ANALYZE TABS DESCRIBED THE SYSTEM, AND PROMINENTLY DISPLAYED THE NAME AND PHOTOGRAPH OF PIZZUTI. HOWEVER, THESE TABS FAILED TO IDENTIFY HIS MEMBER FIRM AS THE FIRM ASSOCIATED WITH PIZZUTI AND THE SYSTEM. IN ADDITION, WHILE THE INVEST TAB CONTAINED INFORMATION ON THE FIRM AND PROVIDED FORMS TO OPEN A BROKERAGE ACCOUNT AT THE FIRM, THIS TAB FAILED TO IDENTIFY PIZZUTI AS THE FIRM'S FOUNDER AND A CURRENT PRINCIPAL OF THE FIRM. THUS, THE WEBSITES FAILED TO PROMINENTLY DISPLAY THE FIRM'S NAME, AND FAILED TO DISCLOSE THE RELATIONSHIP BETWEEN THE FIRM AND PIZZUTI. DESPITE KNOWING THAT A MEMBER OF THE FIRM'S STAFF HAD FORGED A SIGNIFICANT BUT UNKNOWN NUMBER OF DEPOSIT SECURITIES REQUEST FORMS AND THUS CAUSED NUMEROUS UNREGISTERED PENNY STOCKS TO BE DEPOSITED INTO FIRM CUSTOMER ACCOUNTS ABSENT SUPERVISORY REVIEW, PIZZUTI FAILED TO CONDUCT ANY INVESTIGATION TO DETERMINE THE SCOPE OF THE FORGERIES AND UNSUPERVISED PENNY STOCK TRADING.
Resolution
Decision & Order of Offer of Settlement
Sanctions
Civil and Administrative Penalty(ies)/Fine(s)
Amount
$15,000.00
Sanctions
Suspension
Registration Capacities Affected
A PRINCIPAL CAPACITY
Duration
THREE MONTHS
Start Date
6/16/2014
End Date
9/15/2014
Registration Capacities Affected
ALL CAPACITIES
Duration
10 BUSINESS DAYS
Start Date
6/16/2014
End Date
6/27/2014
Sanctions
THE SUSPENSIONS SHALL RUN CONCURRENTLY.
Regulator Statement
WITHOUT ADMITTING OR DENYING THE ALLEGATIONS, PIZZUTI CONSENTED TO THE SANCTIONS AND TO THE ENTRY OF FINDINGS THAT HE DISSEMINATED SECURITIES-RELATED COMMUNICATIONS TO THE PUBLIC THAT CONTAINED CERTAIN MATERIAL OMISSIONS AND/OR MATERIALLY MISLEADING INFORMATION. THE FINDINGS STATED THAT PIZZUTI MADE THESE COMMUNICATIONS THROUGH INVESTOR-RELATED WEBSITES HE CONTROLLED. THROUGH THE WEBSITES, PIZZUTI MARKETED A SUBSCRIPTION-BASED "STOCK ANALYZER" THAT USED "COMPUTATIONAL ALGORITHMS" TO IDENTIFY STOCKS WITH THE "HIGHEST ALPHA AND STRONGEST PERFORMANCE." HOWEVER, PIZZUTI FAILED TO PROVIDE A SOUND BASIS FOR POTENTIAL INVESTORS TO EVALUATE HIS PRODUCT, AND FAILED TO PRESENT A BALANCED STATEMENT OF ITS BENEFITS AND RISKS. PIZZUTI MADE EXAGGERATED AND MISLEADING STATEMENTS BECAUSE THEY FALSELY IMPLIED THAT INVESTORS WHO DID NOT PURCHASE HIS SYSTEM WERE TAKEN ADVANTAGE OF BY PROFESSIONAL INVESTORS, AND THAT INVESTORS WHO DID PURCHASE THE SYSTEM WOULD HAVE THE SAME ACCESS TO THE MARKET AS PROFESSIONAL INVESTORS. PIZZUTI ALSO IMPLIED THAT INVESTORS WHO PURCHASED HIS PRODUCT WOULD HAVE ACCESS TO NON-PUBLIC INFORMATION. PIZZUTI FAILED TO DEFINE TERMINOLOGY ABOUT THE PRODUCT HE WAS SELLING, AND MEMBERS OF THE PUBLIC COULD NOT EASILY DETERMINE WHAT PRODUCT PIZZUTI WAS SELLING OR WHAT SERVICES THE SYSTEM PROVIDED. PIZZUTI CLAIMED THAT HIS STOCK PORTFOLIOS POSSESSED THE "BEST QUANTITATIVE AND TECHNICAL RANKS IN THE MARKET," HOWEVER THE WEBSITE CONTAINED NO INFORMATION THAT WOULD ALLOW AN INVESTOR TO EVALUATE WHETHER THIS STATEMENT WAS ACCURATE. THE WEBSITES FAILED TO PROVIDE AN EXPLANATION OF ANY RISKS ASSOCIATED WITH PURCHASING AND USING THE SYSTEM OR ANY OF THE PORTFOLIOS WITHIN THE SYSTEM, AND CONTAINED ONLY A GENERAL DISCLAIMER, WHICH FAILED TO ADDRESS ANY SPECIFIC RISKS PRESENTED BY THE PRODUCTS SOLD THROUGH THE WEBSITE. THE WEBSITES FAILED TO PROMINENTLY DISPLAY PIZZUTI MEMBER FIRM'S NAME, AND FAILED TO DISCLOSE THE RELATIONSHIP BETWEEN THE FIRM AND PIZZUTI. PIZZUTI FAILED TO ESTABLISH, MAINTAIN AND ENFORCE AN ADEQUATE SUPERVISION SYSTEM. THE FINDINGS ALSO STATED THAT DESPITE KNOWING THAT A MEMBER OF THE FIRM'S STAFF HAD FORGED A SIGNIFICANT BUT UNKNOWN NUMBER OF DEPOSIT SECURITIES REQUEST FORMS AND THUS CAUSED NUMEROUS UNREGISTERED PENNY STOCKS TO BE DEPOSITED INTO FIRM CUSTOMER ACCOUNTS ABSENT SUPERVISORY REVIEW, PIZZUTI FAILED TO CONDUCT ANY INVESTIGATION TO DETERMINE THE SCOPE OF THE FORGERIES AND UNSUPERVISED LOW-PRICED STOCK TRADING.
Broker Comment
RESPONDANT SETTLED ALLEGATIONS AGAINST HIM WITHOUT ADMITTING OR DENYING THESE ALLEGATIONS. THE ALLEGATIONS STATED IN THE COMPLAINT, BRIEFLY, STATES THAT RESPONDANT DISSEMINATED SECURITIES-RELATED COMMUNICATIONS TO THE PUBLIC THAT CONTAINED CERTAIN MATERIAL OMISSIONS AND/OR MATERIALLY MISLEADING INFORMATION. THE ALLEGATIONS STATED THAT RESPONDANT MADE THESE COMMUNICATIONS THROUGH INVESTOR-RELATED WEBSITES HE CONTROLLED.RESPONDANT CONTENDED THAT THE RELAVANT WEBSITES WERE EITHER NOT UP AT THE TIME IN QUESTION OR WERE NOT UNDER FINRA JURISDICTION. NO NVESTMENTS OR INVESTORS WERE INVOLVED IN THIS ALLEGATION. THE ALLEGATIONS ALSO STATED THAT RESPONDANT HAD KNOWLEDGE THAT A MEMBER OF THE FIRM'S STAFF HAD FORGED A SIGNIFICANT BUT UNKNOWN NUMBER OF DEPOSIT SECURITIES REQUEST FORMS AND THUS CAUSED NUMEROUS UNREGISTERED PENNY STOCKS TO BE DEPOSITED INTO FIRM CUSTOMER ACCOUNTS ABSENT SUPERVISORY REVIEW. RESPONDANT FAILED TO CONDUCT ANY INVESTIGATION TO DETERMINE THE SCOPE OF THE FORGERIES AND UNSUPERVISED LOW-PRICED STOCK TRADING. RESPONDANT CONTENDED THAT COMPLAINT WAS BASED ON INCORRECT DATES THAT WOULD HAVE MADE THIS ALLEGATION BASELESS.IN ADDITION; RESPONDANT CONTENDED THAT HE WAS NOT THE DESIGNATED SUPERVISOR AT THE TIME IN QUESTION. NO INVESTORS WERE INVOLVED IN THIS ALLEGATION.